Emerging Media

Published 30 June 2010

Innovation within new digital media which brings our clients at the forefront in the digital age.

Social Media

We help our clients to understand themselves in a social context, map social profiles, identify potential in their target groups and devise plans for creating a strategically aware social media presence. This entails everything from participating in online debates and making one’s presence known on platforms such as Facebook, Twitter and LinkedIn, to creating an employee blog, online customer community, or something entirely different that has yet to be invented and tested in practice.


Mobile & Devices

As one might expect from a true full service digital agency, we are at the cutting edge of mobile technology and creative solutions for mobile platforms. This includes mobile enabling of internal business applications for efficiency improvement and the development of innovative and commercial mobile concepts for consumers.

Our entire in-house staff possesses Strategic, technological and creative skills, and we can solve any end-to-end assignment on our own or in collaboration with our extensive network of partners.


Video

The interest in sharing videos through online sites like YouTube and via Podcasts on iTunes means that online video channels now seriously compete with television for consumers’ time and attention.

At Creuna, we remain at the cutting edge of development when it comes to the opportunities offered by digital video. We develop video concepts for our customers as well as we maintain our own video channels:

http://video.creuna.dk
http://video.creuna.no
http://video.creuna.se


Viral

By employing viral marketing methods, a message can be spread much more quickly than with traditional channels. In certain contexts, then, companies and brands can gain competitive advantages and significantly reduce their media budgets by spreading messages virally.

Seeding a viral campaign requires the right technology, so we at Creuna have partnerships with viral agencies that specialize in the field.

However, we do not enter into partnership agreements when it comes to advising, developing and producing viral concepts that can change our client’s business. We naturally develop these concepts ourselves.


Kiosks

Digital displays are becoming more of a fixture in public places – on the streets, in stores, at museums and attractions, etc. And we will certainly be seeing more intelligent selfservice concepts that can be carried out on touch screens with internet connections.

At Creuna, we develop concepts that enable dialogue between systems and individuals via a screen, and we can provide communications solutions for information and self-service terminals. We develop interfaces, content and functionality on our own, and we rely on our partners to deliver kiosk displays and other hardware.


Digital Signage

Digital signage is a comprehensive term used to refer to communication (often sendercontrolled) via screens in which messages can be centrally controlled and changed based on a specific logic.

There is a wealth of intelligent communication opportunities that impact recipients more precisely because the messages are based on data. At Creuna, and in collaboration with our partners, we can advise, develop and implement digital signage concepts, messages and designs.

Here is how we can help

Contact us and get our take on the opportunities of emerging digital media for your company.

Let us give you inspiration on how other companies successfully unleashed their potential in digital channels and show you how and why we take the same pill as we prescribe to our clients.