The merger of American NASDAQ and Nordic OMX resulted in the world’s largest stock exchange company - the NASDAQ OMX Group. Creuna is the company’s collaboration partner with respect to concept design, graphic design, interaction design and flash development for the several segments of the company’s digital communication.
Creuna has worked with OMX since 2007, and was given even more responsibility in conjunction with the merger between NASDAQ and OMX. Creuna produced concept, graphic design and interaction design for NASDAQ OMX’s new website nasdaqomx.com. Work on the new website has progressed in close collaboration with NASDAQ OMX’s market and technical departments. The latter department was responsible for technical implementation. The website was designed in accordance with the company’s new brand platform.
Creuna also designed an intranet for the company using similar working methods. The intranet solution is temporary. It constitutes a platform for internal information dissemination from the time of the merger and onwards.
In addition Creuna produced the flash-based web game called “The NASDAQ OMX Challenge” for the intranet. The game is an internal campaign aimed at improving internal understanding of the new company. As early as 2007, Creuna was involved with an external campaign aimed at disseminating information for OMX. The campaign was designed as a digital skills game about the Nordic Exchange.